Falls Creek is Victoria’s largest alpine resort and a major tourist destination in North-East Victoria.
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The resort is set at altitude ranging from 1210 to 1830 metres and is surrounded by the Alpine National Park. Falls Creek contributes significantly to the economy of the region. The resort’s success impacts upon employment, business returns, investment attraction, and property returns.
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The resort generates significant seasonal employment, particularly in the nearby towns, and provides recreational opportunities and environmental values to both the local and wider community. The report on the Economic Significance of the Australian Alpine Resorts completed by the National Institute of Economic and Industry Research in June 2006 indicated that the Victorian alpine resorts contribute $505 million of additional gross state product and over 6,500 additional annual equivalent employment opportunities.
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